Imagine you’re rushing to meet a deadline. Amidst that, you get an inquiry on your business number from a potential client. You’re torn between meeting the deadline and responding to that text.
But what if I told you that there’s a way to do both, without compromising on either?
Enter: SMS autoresponders. A tool that can turn that moment of panic into a breeze. Let’s dive deep and learn how to set them up efficiently.
What Are SMS Autoresponders?
Before jumping into the “how-to”, it’s essential to grasp the “what”. SMS autoresponders are automated text messages sent out as soon as someone texts your business number. These are not just regular texts but specifically crafted messages that can handle queries, send out essential information, or simply acknowledge the receipt of a message.
According to a recent study by TechCrunch, people read 98% of the texts they receive on their phones. And when businesses make use of SMS autoresponders, the engagement rate can jump by up to 40%. Those numbers are hard to ignore!
Why Every Small Business Needs an SMS Autoresponder
When I first started in the world of digital marketing, I remember missing out on an essential partnership deal because I failed to respond promptly to a text. That day, I realized the power of immediacy.
Here’s why your business needs this tool:
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Client Trust: Prompt replies, even automated, show professionalism and can build trust.
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Efficiency: It’s like having a 24/7 assistant. No more missed opportunities.
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Data Collection: Certain autoresponders can be set up to collect and store data, leading to enhanced business insights.
Setting Up Your SMS Auto Reply Texts
Choose the Right Platform
There are various platforms out there, including Bigly Sales, that provide SMS autoresponder services. Make sure to select one that aligns with your business needs. Here are a few to consider:
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Twilio
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ClickSend
Draft a Clear Message
Crafting the perfect autoresponder is more art than science. Remember, your message should:
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Be concise
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Reflect your brand voice
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Offer immediate value
For instance, “Hey there! Thanks for reaching out to Bigly Sales. We’re here to help. Expect a personalized response soon!”
Decide on Triggers
Your autoresponder can be triggered by various actions like:
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A text containing specific keywords
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All incoming messages
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Texts received during out-of-office hours
Test and Monitor
Once set up, send a few test texts to ensure it’s working. Also, keep an eye on the data. Are more people responding? Is there an increase in client trust? Use these insights to refine your strategy.
Advanced Strategies for SMS Autoresponders
While the basics can work wonders, there’s always room to elevate your game.
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Personalization: Platforms like Bigly Sales allow you to customize your responses based on client data. Instead of a generic reply, imagine one that says, “Hello [Name], thanks for contacting Bigly Sales!”
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Interactive Content: Add a touch of interactivity. For instance, “Press 1 for customer service, Press 2 for sales inquiries.”
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Feedback Collection: Occasionally, use your autoresponder to get feedback. “On a scale of 1-5, how satisfied are you with our service?”
Wrapping Up
The future of business communication lies in being proactive. And SMS autoresponders are a testament to that.
Back in the day, I would spend hours fretting over missed texts or delayed responses. But with the advent of tools like SMS autoresponders, not only did I regain peace of mind, but my business also witnessed a spike in conversions and client trust.
If you’re a small business owner, now’s the time to leverage this tool. Remember, in the world of business, timing can make all the difference. And with autoresponders, you’re always right on time.
