Lead Follow Up That Answers In Seconds
Speed to lead, solved. Bigly's AI voice agents call every new lead back in under sixty seconds, day or night, qualify them against your criteria, book the next step or transfer live to a rep, and keep working the cadence until the lead answers or asks to stop. Every attempt inside TCPA and state calling rules.
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AI lead follow up and speed to lead, defined
AI lead follow up is the practice of having an AI voice agent contact a new lead the moment it arrives, hold a real qualifying conversation, and book the next step or transfer the person live to a rep, then keep working a voice and SMS cadence until the lead answers or opts out. Speed to lead is the measure that drives it: the elapsed time between a prospect raising their hand and a real conversation starting.
Most teams know the first minutes matter and still take hours, because leads arrive around the clock, reps are already on calls, and routing eats the window. Bigly Sales removes the wait by putting an always-on AI on the first touch. Read the full speed to lead breakdown for the numbers behind it.
Every Lead Source, One Cadence
Anything that can send a webhook, hit an API or land in your CRM can trigger a call within seconds. Each source gets its own script and qualification flow.
Website and Landing Page Forms
The form submits, the AI calls. The prospect is still on your site when the phone rings, which is exactly when they are most likely to answer.
Purchased and Aggregator Leads
Shared leads go to several vendors at once. Bigly validates the consent record, calls first and qualifies before a competitor has read the email.
Missed Inbound Calls
Every abandoned or after-hours inbound call becomes an outbound callback within a minute, so the caller never has to try again.
Ad Platform Lead Forms
Meta, Google, TikTok and LinkedIn lead forms feed straight into the cadence through their native webhooks.
Aged and Dormant Leads
Lists that have sat for ninety days still hold buyers. A fresh, well-timed call cadence wakes them without tying up a rep.
Event and Webinar Registrants
Follow up every registrant the same day with a conversation, not a drip email, and book meetings while the topic is fresh.
Appointment Reminders and No-Shows
Confirm the day before, remind the hour before, and immediately rebook anyone who does not show.
Everyone Knows Better. Here Is Why It Still Happens.
Leads Arrive Around the Clock
A third of web leads land outside business hours. Whoever is first the next morning is already hours behind, and the lead has usually spoken to someone else.
Reps Are Already on Calls
The people meant to follow up are mid-conversation when the new lead arrives. The alert sits in a queue and the window closes.
Routing Eats the Window
Round-robins, territory rules and manual assignment add minutes or hours before anyone even sees the lead, let alone dials it.
Speed to Lead, Side by Side
AI lead follow up vs. a rep-driven follow-up process
| Core Metric | Bigly Sales AI Follow Up | Rep-Driven Follow Up |
|---|---|---|
| Time to First Touch | Under sixty seconds, every lead | Minutes to hours, depending on who is free |
| Attempts per Lead | Full cadence completed every time, voice and SMS | One or two attempts before the lead is written off |
| After-Hours Coverage | Same speed at midnight and on holidays | Voicemail until the next business day |
| Qualification | Structured answers captured on the first touch | Depends on the rep remembering to ask |
| CRM Logging | Every attempt, transcript and outcome logged automatically | Notes typed up later, if at all |
How Bigly Sales Follows Up Every Lead
From the moment a lead exists to a booked meeting, without a human touching the first call.
A lead comes in from any source
A form, a purchased lead, a missed call or an ad-platform webhook lands in your CRM or hits Bigly directly. If consent must be verified, the record is checked before the first dial.
The AI calls back within seconds
A live conversational agent dials from a registered local-presence number, introduces itself, references what the lead asked for, and handles objections and interruptions in real time.
Qualification happens on the first touch
The AI asks your questions, captures the answers as structured fields, and either books the appointment into your calendar or warm-transfers to the next available rep with a summary.
The cadence continues until it resolves
No answer becomes a scheduled retry pattern across days and times, with compliant SMS between calls, all inside federal and state calling windows. Every outcome is written to the CRM.
Already have the lead volume? Most teams launch in three days. Read the seven-attempt cadence rule for how many tries actually convert.
Watch
Hear a callback in seconds
This is a real Bigly Sales agent working a live call, not a scripted demo reel. Listen to how it references the form the prospect just submitted.
The first ten seconds decide whether the lead stays on the line. Judge the voice yourself.
Lead follow up questions answered
Common questions from sales and marketing leaders evaluating AI for speed to lead and follow-up cadences.
What is AI lead follow up?
AI lead follow up is the use of an AI voice agent to contact a new lead the moment it arrives, hold a real conversation, qualify the person against your criteria, and either book the next step or transfer them live to a rep. Bigly Sales runs it as a managed service: the AI calls within seconds of the lead landing, works the follow-up cadence over the following days by voice and SMS, and writes every outcome back to your CRM.
What is speed to lead and why does it matter?
Speed to lead is the elapsed time between a prospect raising their hand and a real conversation starting. It matters because interest decays fast: research published in Harvard Business Review found that companies that contacted a lead within an hour were nearly seven times more likely to qualify it than those that waited even an hour longer, and most companies took far longer than that. Bigly closes the gap to under sixty seconds.
How fast does Bigly call a new lead?
Typically within sixty seconds of the lead reaching your CRM, form, or lead vendor, and the AI keeps that pace at 2 a.m. and on holidays. The lead is called on a local-presence number that has been registered and whitelisted so the call rings as a normal call rather than "Spam Likely".
What happens when the lead does not answer?
The AI follows your cadence, for example seven attempts across the first two weeks at varied times of day, and can send a compliant SMS between calls. Every attempt respects federal and state calling windows and daily attempt caps, and the cadence stops the moment the lead asks or books.
Does AI lead follow up replace my sales reps?
No. It replaces the part of the job nobody does well at scale: the instant first touch, the tenth attempt, the 11 p.m. callback. Reps receive warm, qualified conversations with the qualification summary in front of them, and spend their day closing rather than dialling.
Which lead sources can Bigly follow up?
Any source that can hit an API, send a webhook or land in your CRM: website forms, landing pages, purchased and aggregator leads, missed inbound calls, chat and ad-platform lead forms, event lists and aged leads. Purchased leads can be checked for a valid consent record, such as TrustedForm, before the first dial.
Building a compliant calling program? Review the FTC guidance on complying with the Telemarketing Sales Rule alongside your own consent and list sourcing practices, and see our TCPA compliance guide and state-by-state TCPA guide.
Your Next Lead Is Decaying Right Now
Put an always-on AI on the first touch, follow up every lead in under a minute, and hand your reps conversations that are already warm.
